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Apple patents social networking for retail shops

Posted in patents by Conner Flynn on December 30th, 2010

Apple has already tested the waters of social networking via its Ping music-sharing service and now the company has filed for a patent that details a social networking tool for brick-and-mortar shopping. It allows iPhone owners to share comments, opinions and recommendations about any product. The store would allow customers to access a product list from their phone, which can then be shared through the social network, where you can do things like ask friends for approval or rejection of the item, or get feedback.

The patent also lets users create a community discussion, communicate and share easily with friends, without them having to be physically present.