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Yahoo Japan to scan passersbys, display personalized billboard content

Posted in News by Conner Flynn on April 9th, 2009

Yahoo Japan to scan passersbysThey are always coming up with more ways to sell us things. Now a new type of billboard is on the way, displaying ads suited to your individual tastes as you by. The odds are pretty good that a fair amount of these ads will be for fast food and gadgets.

You can thank Yahoo Japan, who plans to install billboards with not only cameras, but also facial analysis tech to identify your age and sex. They will also display content like news and weather. I wonder if that facial analysis will tell teens they need Clearasil.