These weird little figures are called Poken. They let you exchange contact details with someone else in a physical way. With high fives. And hey, Poken are cute. Why the hell not? The USB device comes in four varieties: bee, alien, panda and flaming skeleton. Odd combination to be sure, but I’m assuming they all get along just swell.
Just put your Poken’s hand up to your buddy’s, then when you plug yours into a USB port later, your friend’s contacts will automatically sync to your Poken account, which propogates to Facebook, MySpace and other networks. I’m sure it will all work out fine, because surely everyone that you know also has a Poken. Which is a requirement.